Definition
The US Breakfast Cereal Manufacturing industry acquires raw materials such as corn, wheat, flour, fruit sugar, malt extract, rice and salt from its various processors and transforms such ingredients into ready-to-eat and hot cereals as well as cereal bars. It also buys raw materials such as plastic and paperboard containers from their manufacturers to package these foods. The breakfast cereals are then sold to grocery wholesalers and retailers as well as the foodservice industry. This industry comprises establishments primarily engaged in manufacturing breakfast cereal foods.

IBISWorld research reports contain trend analysis, statistics, market size information, industry growth rates as well as market share of competitors.

Major market segments are identified and also those forces affecting demand and supply within the industry. Performance analysis includes emerging industry trends as well as recent results and performance of each key company. Drawing on the depth of information IBISWorld also provides 5 year forecasts for each industry.

Each comprehensive study also examines details such as the barriers to entry, operating cost structure, technology & systems and domestic & international markets. Tables and statistics include: Industry revenue, exports, imports, wages and number of companies in the industry, Industry growth and geographic regional data.

Each comprehensive study also examines details such as the barriers to entry, operating cost structure (including averages), technology & systems and domestic & international markets. Tables and statistics include: Industry revenue, exports, imports, wages and number of companies in the industry, Industry growth and geographic location.