Cosmetics industries looking for new export opportunities : http://www.antaranews.com/berita/515572/industri-kosmetik-cari-peluang-ekspor-baru/1 September 2015

The cosmetics industry are looking for new market opportunities in order to anticipate the weakening of the rupiah against the US dollar and the economic slowdown in some countries of the world.

"It also represents an opportunity for the national industry to be more competitive, both locally and in the international market. Especially for export," said DPP Chairman of Association of the Company and Cosmetics Association of Indonesia (PPAKI) Putri Kusuma Wardani on Tuesday.

Daughter said, the industry is looking for potential export markets are not affected too greatly to the slowing economy slows. Some countries that may be targeted for export purposes in domestic cosmetics industry, among others, American, Middle East, Africa. According to Princess, cosmetic products from Indonesia are also interested in the community in some countries, so the potential is enormous.

Cosmetic Industry and Market Prospects of the ASEAN Free: http://koran-sindo.com/node/398962, 24 June 2014

Prospects cosmetics industry in the future is quite good. If we look at the industry grew at an average 7-9% per year. It was as the development of consumer lifestyles Indonesia and the world. Its products are also increasingly diverse, ranging from hair care, skin care to herbal.

Users are no longer only women. Men are now more intense use of cosmetic products. Suppose care products for skin, hair, and body. But if make-up is still very rare, even in Indonesia, I have never seen. For another, most people have a negative impression of the metrosexual. Why so? It takes time. Metrosexual men put more attention on its appearance. Tend to have sensitivity mode and choose the quality or branded clothing and has a habit of taking care of themselves or grooming.

One of the world leaders are often identified with the metrosexual is David Beckham. So when someone says this industry is dying, it is not true. This is precisely the industry that have future prospects. Competition between local players, imports and foreign investment will be very tight. It shows the cosmetic industry is in great demand. In the face of the ASEAN free market, cosmetic companies are well-prepared. Start by modernizing the engine to improve the quality of human resource talent and business strategy.

Moreover, ASEAN Economic Community is a necessity. In ubiquitous if you want to progress can not live alone, but have to live with the surroundings. Foreign auto can go to Indonesia, but Indonesia could also abroad. So that's what happened. My observations, large-scale cosmetic companies are already prepared for the ASEAN Economic Community as they are not a new player. But the scale of SMEs is cosmetic companies still have to do some homework, including developing a network, marketing, and internal problems.