Turnover of Processed Meat Declines
www.bisnisbali.com, 2006-02-07
The sales of processed meat such as sausage, meatball and burger were stagnant in January 2006. The condition was caused by consumers’ doubt to purchase processed meat due to the formaldehyde issue and low buying power. For example, the sales of PT Eloda Mitra, which manufactures meatballs and sausages under the brand Prima and Bernardi, had a 60 percent sales increase during the Ramadhan and Lebaran season in 2005. In 2006, the company hopes that consumers’ buying power would improve.